These platforms also provide a seamless service experience for customers regardless of the channel they choose to use. Providing a smooth customer experience means having to understand your customers in order to Phone Number List better assist them with their queries and concerns without hassle. According to the Exo Level Seamless Retail Study, 49% of consumers think businesses should focus on integrating in-store, online and mobile shopping channels to improve transactions. An overwhelming 89% of respondents wanted to buy products in the most convenient way for them, whether using mobile devices, in-store transactions or online catalogs.
Cross-platform customer support services should focus on the Phone Number List ability to track customer communications and purchase behavior across various service channels. Having a cross-platform customer support department is by far the most important asset a business can have in 2018. Free Digital Marketing Plan Template Download FREE Resource - Digital Marketing Plan Template Our popular marketing planning template based on the Phone Number List Smart Insights RACE planning system. Access the Free Digital Marketing Plan Template Why have cross-platform customer service? 1. Self-service option Microsoft's global State of Multi-Channel Customer Service report found that more than 90% of all consumers expect a brand or organization to offer a self-service support portal or support page. frequently asked questions (FAQ) to answer their simple concerns.
Having a self-service option allows customers to get the Phone Number List answers and support they need, when they need it, without having to visit an operator. Customer expectations change over time, but the one consistent demand is for customer support services to be available 24/7. Therefore, each time you add another channel for them to reach your brand, your customer service availability also increases, and the more satisfied your customers will be with your brand's ability to appeal to customers. Offering a self-service option is also more convenient for customers. Not every customer has time to sit down and speak to an available agent for an issue that may only take up half the talk time. This option would also solve the problem quickly. With customers who want to save time fixing something,